Cean | Progettiamo e realizziamo punti vendita e supermercati
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2013

Pam Local

Research and feasibility analysis
Identification of a suitable location
Architectural project
Branding
Corporate image
Complete implementation
Digital strategies
Marketing and communication
Educational and training

Order and functionality so as to make the product become the protagonist and to ease purchase. A new format conceived to ease customers’ daily shopping and to minimize cumulative purchases which often cause food waste



Self-service

Order

Functional

Innovative

Smaller dimensions

A quick purchase

Food-to-go

Historical hints

Youth

Flexible

Local

Repeatable

Open counters

Fast-pay

Sober

Cities

Conciseness

Rationality

Since 2013

50

retail stores

from

135 square metres

to

250 square metres

conceived

PAM

for

Cean designed and implemented custom-made equipment for PAM local format. Small and compact cash counters are compatible with a retail store of small dimensions and, at the same time, ease quick shopping. The rear section of the cash counters is conceived as a device against theft: in fact, the most expensive products available at the store are displayed there whereas the front section of the counters has room to display the products usually purchased at the very last minute. Pikin is a practicable, flexible and custom-made cross-selling container suitable to all kinds of purchase suggestions given to customers. Lit panels, back-to-back shelves and buckets are located at strategic spots within the store so as to enhance the value of promotions and so as to ease the choice among special products

Published in ADI Design Index 2015 catalogue